This Privacy Policy explains how myjadewander LUMINA (hereinafter “LUMINA,” “we,” or “our”) collects, uses, and discloses your personal information. This Privacy Policy applies to information we collect when you use our website (including https://myjadewander.com/, any affiliated websites, subdomains, and related online services (collectively, the “Services”)), shop at our physical stores, or otherwise interact with us.

Any information we collect through the Services is subject to this Privacy Policy, which is in effect at the time the information is collected. We may amend this Privacy Policy from time to time. If we make changes, we will notify you by revising the date at the top of the policy, and in some cases, we may provide additional notice (such as adding a statement to our homepage or sending you a notification). We recommend that you review this Privacy Policy each time you use or access our Services or otherwise interact with us so that you remain aware of our information practices and what steps you can take to protect your privacy.

Personal Information We Collect

Information We Collect Automatically

When you use or access our Services, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies installed on your device. In addition, as you use or access our Services, we collect information about the web pages or products you view, the websites or search terms that referred you to our Services, and information about how you interact with the Services. We also automatically collect information about your transactions with us, including product details and the date and location of the transaction. We refer to this automatically collected information as “Device Information.”

We collect Device Information using the following technologies:

  • “Cookies” are data files placed on your device or computer that often include an anonymous unique identifier. For more information about cookies and how to disable them, please visit https://myjadewander.com/.
  • “Log files” track actions occurring on the Services and collect data including your IP address, browser type, internet service provider, referring/exit pages, and date/time stamps.
  • “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Services.

Information You Provide to Us

In addition, we collect information you provide directly to us. For example, when you place or attempt to place an order with us, create an account, fill out a form or survey, participate in a promotion, request customer support, or otherwise communicate with us, we collect relevant information. The types of information we may collect include your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. When you send an email to the email address displayed in our Services, we collect your email address and any other information you provide in the email (such as your name, phone number, and information in your email signature block). When you register for an account or join our membership program, we also collect other personal information, which may include your date of birth and gender preferences. We refer to this information as “Information You Provide.”

Information We Collect from Other Sources

We may also obtain information from other sources and combine it with information we collect through the Services. For example, if you create or log in to an account through a social media service, we will access certain information from that service, such as your name, account information, and friends list, in accordance with the authorization procedures set forth by that social media service. We refer to this information as “Third-Party Information.”

As used in this Privacy Policy, “personal information” includes Device Information, Information You Provide, and Third-Party Information.

How Do We Use Your Personal Information?

When we collect personal information, we use it for a variety of purposes, including to:

  • Provide, maintain, and improve our Services, and develop new products and services;
  • Provide products and services to you, such as fulfilling your orders and processing your payments; arranging shipping; providing you with invoices and/or order confirmations; and processing, maintaining, and servicing your account and loyalty membership program;
  • Introduce you to products, services, offers, promotions, rewards, and events offered by LUMINA and other companies, and provide you with news and information we believe may be of interest to you, based on the preferences you have shared with us;
  • LUMINA’s Services use cookies to help track items you add to your shopping cart, including when you abandon your cart. This information is used to determine when to send cart reminder messages via SMS and email.
  • Screen our orders for potential risk or fraud, thereby protecting the rights and property of LUMINA and others;
  • Send you technical notices, updates, security alerts, and support and administrative messages;
  • Respond to your comments, questions, and requests, and provide customer service;
  • Improve and optimize our Services (for example, by analyzing how customers use our Services, and evaluating the effectiveness of our marketing and advertising campaigns);
  • For any other purposes described to you at the time the information is collected;
  • Send you marketing and promotional communications by email and SMS, in accordance with your preferences, consent, and applicable law.

Sharing Your Personal Information

We share your personal information with third parties to help us use your personal information as described above. For example, we use Shopify to provide technical support for our online store—you can learn more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how customers use our Services—you can learn more about how Google uses your personal information here: https://www.google.com/intl/en/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

The above does not include SMS sender opt-in data and consent; this information will not be shared with any third parties.

We may also share aggregated or de-identified information that cannot reasonably be used to identify you.

We may also share your personal information with service providers who provide services on our behalf, including payment processing, order fulfillment, shipping, marketing and communications, analytics, advertising, and customer support.

Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to protect our rights.

Social Sharing Features

Our Services may offer social sharing features and other integrated tools (such as the Facebook “Like” button) that allow you to share actions you take on our Services with other media, and vice versa. Your use of such features indicates your consent to share information with your friends or the public, depending on the permissions you have set with the entity providing the social sharing feature. For more information about the purposes and scope of data collection and processing in connection with social sharing features, please visit the privacy policies of the entities that provide these features.

Children’s Privacy

We value children’s online safety and privacy, and therefore we comply with the Children’s Online Privacy Protection Act of 1998 (“COPPA”) and the Federal Trade Commission’s (“FTC”) rules interpreting COPPA (16 CFR § 512). COPPA and its related regulations are designed to protect children’s internet privacy. The Services are not intended for children, and we do not knowingly contact or collect information from persons under 18 years of age. This website is not intended to solicit any type of information from persons under 18 years of age.

It is possible that we may receive information from persons under 18 years of age due to third-party fraud or deception. If we receive such notice, once the information is verified, we will, where required by law, promptly obtain appropriate parental consent before using the information; if such parental consent cannot be obtained, we will delete the information from our servers. If you would like to inform us that we have received information from a person under 18 years of age, please contact the Customer Experience department.

Security

LUMINA takes reasonable measures to help protect your personal information from loss, theft, misuse, and unauthorized access, disclosure, alteration, and destruction.

Do Not Track

Please note that we do not alter our Services’ data collection and use practices when we see a Do Not Track signal from your browser.

State Law Compliance

LUMINA complies with the California Online Privacy Protection Act (“CalOPPA”) and the Delaware Online Privacy Protection Act (“DOPPA”). Both CalOPPA and DOPPA permit LUMINA users who reside in California or Delaware to request certain information regarding our disclosure of information provided through the Services to third parties for their direct marketing purposes. To make such a request, please contact the Customer Experience department.

Under applicable law, California residents may have certain rights, including the right to request access to the personal information we collect about you, request deletion of your personal information, request correction of inaccurate information, and, where applicable, opt out of the sale or sharing of your personal information. To exercise these rights, please contact us.

Your Rights

If you are a European resident, you have the right to access the personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us using the contact details below.

In addition, if you are a European resident, please note that we process your information in order to perform a contract we may have with you (for example, if you place an order through the Services), or for other legitimate business interests described above. Please also note that your information will be transferred outside of Europe, including to Canada and the United States.

Marketing Communications

You can opt out of receiving marketing emails from LUMINA by following the instructions in the marketing emails. If you opt out, we may still send you non-promotional emails, such as emails about your account, our membership program, or our ongoing business relationship.

Data Retention

When you place an order through the Services, we will retain the information you provide for our records unless you ask us to delete it.

Changes

We may update this Privacy Policy from time to time, for example, to reflect changes in our practices or for other operational, legal, or regulatory reasons.